Today’s episode features Max Campbell, an Account Executive at an NYC ad agency who joins me to discuss what it’s like working for a big agency for big clients in the advertising capital of the world. Max and I worked together at an agency in Manhattan right out of college and quickly became good friends. Join us as we recount our past experiences, reminisce on good times, and give you a behind the scenes look at our jobs as advertising professionals.

This episode is gold for college students considering majoring in marketing, young professionals looking to break into an ad agency, or anyone wanting to know more about what agency life is all about (hint: it’s not like Mad Men).

Some of the things we discussed on this episode include:

  • Max’s Role as an account executive and what the account departments does in an advertising agency
  • The NYC advertising scene and what you can expect if you go into a big market for advertising
  • Our college experience as marketing majors and whether or not we believe college can prepare you for working for an ad agency
  • Tips for networking and getting into the industry, and what it takes to get ahead once you’re there

Overall if you have any interest at all in the advertising world, you’re going to really like this episode.

Bailey Canning

Bailey Canning

Bailey Canning is a digital marketing consultant & web designer based in Northern New Jersey. Right out of college, he founded Inbound Web Development - a marketing-focused web development firm that helps small businesses generate leads and grow online. Feel free to reach out at bailey@inboundwebdevelopment.com to discuss a project, or be featured as a guest on the podcast Business Talks.

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